Is Article Marketing Effective?
Everyone who has built a website must know that the secret to success is building back links. This used to consist of hours of work finding sites and asking for reciprocal links unfortunately this no longer works as well as it did. When it comes to getting 1 way links there is a new kid on the block and that’s article marketing.
Regular new content is important for any website. By writing and distributing articles you can provide site owners with new content and at the same time get a back link or two for your site. In this article I’ll attempt to answer some of the most common questions asked by people considering article marketing as a way to promote their sites.
What topics should I write about?
It is always easier to write about what you know to start with. Once you develop your writing skills then you can move on to subjects you need to research. Always make sure that the topic is related to the site that you are promoting.
How will people locate my articles?
Once you have written your article you submit it to Article Listing websites. These website provide a categorized list of articles that are free to use on websites as long as certain conditions are adhered to. One of these conditions is that all links must be live. When you submit your article you add a short biography and a link to your site in the resource box.
Don’t Webmasters just remove the links?
Yes this does happen but not as often as you think. It is very easy to track these webmasters down. Use a tool like Google alerts which checks the Internet for relevant key phrases. It is very useful if you add a unique key phrase to your articles that you can enter into the search tool. You can also search for your name to ensure that all the links are live.
How many words should my articles contain?
There is not set length of article but anywhere from 200 words to a maximum of 3500 words is normal. Personally I usually aim for 350 -500 words as this usually sits nicely on a page
How many sites should I submit to?
Views are divided on this some people say submit them to as many sites as possible while others think you should only submit unique articles to each site. If you don’t have a tool that will help you to create unique articles then I would suggest making each submission to an article site with a PageRank of 4 or above unique.
How many Articles should I write?
The more you write the better If 1 article a week gets you an extra 50 links then imagine the links you’ll get if you write one article a day. I usually try to write 1 article before breakfast everyday.
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