how to build link popularity with automated one way links
RSS Feeds, Link Popularity and One-way Link Building Strategies
The most effective link building strategies will utilize RSS Feeds to build your link popularity. RSS stands for Real Simple Syndication and is simply an easy way to mass distribute and publish material on the web. You can easily build RSS feeds into your blog that incorporate your links to blog pages.
Every time your feed is shown on another website it counts as another one-way link to your blog. You can use RSS building software to create RSS feed on your blog (RSS Builder is freeware), however many blogging platforms already have RSS feed capability built in. You just have to enable it. Once you have done this, you will be able to submit RSS feeds. Both Blogger.com and one of the most popular blogging scripts WordPress have this capability already no need for extra work.
RSS is a great way to syndicate your content all over the web. With RSS built into most of the popular blogging platforms it couldn’t be easier to build your link popularity, as each one of these links is a vote for your site. Just like elections vote count counts, the more votes and the higher the ranking of the linking sites the higher your link popularity value goes and the more traffic that comes with it.
Be Careful When Setting Your RSS or it Might Not Validate
When using the ever-popular WordPress blogging script you will find a multiple amount of plugins that will work with it. Of these one of the more important plugins for our discussion is the ones that make adding your RSS feed to peoples feed readers simple. One of the more popular ones is available from the website AddThis.com they make a plugin for there popular bookmarking and social networking announcement services.
A word about building blog titles though be careful in how you structure your post title. Many of these services have very strict validation criteria. Punctuation such as apostrophes, quotes, and many other non-alpha numeric characters mess with clean validation and these services will end up making adding your blogs RSS feed impossible, My MSN is famous for this while iGoogle and My Yahoo are a little more forgiving.
This can make the act of coming up with valid titles a little tricky but you want your feeds to be valid for the widest distribution. Avoid titles like “Mary’s Big Red Dog” instead opt for a title without the apostrophe instead try something like “Mary and the Giant Red Dog” both get similar messages across but one validates and one doesn’t. Keeping this in mind will help you to avoid a lot of headaches as to why your feeds are not getting picked up.
Secrets of Using a Blog Pinging Service Effectively
There is a really easy way to almost automatically increase your blogs link popularity by the effective use of a blog pinging service. Now this is not to say that you don’t still have to worry about things like writing compelling content of course you will if you want them to stick around or come back. You will also want to make sure you are updating your blog often to maximize this strategy. If you are taking care of these things then a blog pinging service can do a lot to help out your blog or website get noticed by building backlinks to it.
You want to pick a pinging service, which allows you to ping multiple services from one web location. You could go to each service but this is a) unnecessary and b) very time consuming which kind of goes against the nature of blogging. You want to be able to ping dozens of RSS aggregators, search engines and feed directories from one simple to use web form.
A side note we find it works better to ping each service individual this sounds difficult but once you generally fill in the form it is just a matter of selecting the feed service you wish to ping each time and click the ping button. Every service has their pros and cons but the time you save and the links you will build are priceless. A word of caution ping each service only once per post or you could get your site listed as a Spammer. In conclusion you should make it part of your posting schedule to ping every post too.
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