Info – Important Rules in Website Design

by Lara Crevena

When it comes to your website, more attention should be paid to every detail to ensure that it functions optimally to serve its purpose. Here are seven major golden rules to observe your site, make sure it works well.

Do not use splash pages: Splash pages are the first pages you see when you arrive at a website. They normally have a very beautiful image with words like “welcome” or “click here to enter”. In fact, they are just that — pretty vases with no real purpose. Do not let your visitors have a reason to click on the “back” button! Give them the value of your site up front without the splash page.

No excessive use of banner advertisements: Even the least knowledgeable net have trained people to ignore banner advertisements so you will be wasting valuable website real estate. Instead, provide more valuable content and weave relevant affiliate links in your content, and let your visitors feel that they want to buy instead of being pushed to buy.

Have a simple and clear navigation: You have to provide a simple and very straightforward navigation menu so that even a young child will know how to use it. Stay away from complicated Flash based menus or multi-tiered dropdown menus. If your visitors don’t know how to navigate, they will leave your site.

Have a clear indication of where the user is: When visitors are deeply engrossed in browsing your site, you will want to make sure they know which part of the site they are in at that moment. That way, they will be able to browse relevant information or navigate to any section of the site easily. Don’t confuse your visitors because confusion means “abandon ship”!

Avoid using audio on your website: If your visitor will spend a long time on your site, reading the content of your site, you need to ensure that they are not bored by any audio loop and on your website. If you insist on adding audio, make sure they have some control over it – volume or mute controls are functioning well.

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